DATE: July 15, 2014  |  TIME: 2pm ET / 11am PT  |  DURATION: 1 hour

Many organizations are now taking a fresh look at whether BYOD is delivering on its promise. Some are finding the original benefits associated with implementing BYOD are offset by long-term security and management challenges.

Because of these concerns, many organizations are starting to look at alternative mobile device strategies. One option that's gaining significant attention is a newer model called choose-your-own-device or CYOD.

Join Ben Hoffman, Research Analyst at IDC and Sundhar Annamalai, Executive Director, AT&T Advanced Mobility Solutions as they discuss the difference and pros and cons between the two strategies.

Attend this live webcast and learn how to:

  • Determine which device strategy is right for your organization
  • Reap the benefits of a mobile enabled workforce
  • Reduce the strain on IT resources, while keeping corporate network protected

Attendees will receive a complimentary copy of the IDC and AT&T whitepaper: CYOD: The End of BYOD as We Know It?


Ben Hoffman,
Research Analyst, IDC

Ben Hoffman is a Research Analyst on IDC's mobility team, with a core focus on the role of mobility in both small & medium businesses and large enterprises. In this position, he examines the growth of mobile solutions being offered to SMBs in the United States. In particular, Ben focuses on strategies related to software vendors, mobile operators and device manufacturers, as well as trends around voice and data adoption, mobile application usage and smartphone usage within small businesses. He also focuses on the markets for mobile enterprise applications, mobile security software, mobile device management, and remote access. His research includes market sizing, forecasting, and comprehensive qualitative analysis of various players within the business mobility ecosystem.

Sundhar Annamalai,
Executive Director, AT&T Advanced Mobility Solutions

Sundhar Annamalai drives AT&T’s effort to help transform the way businesses and their employees interact and engage in today’s mobile environment. His responsibilities include leading AT&T’s portfolio of integrated solutions which feature devices, security, software, hardware, and solutions management. As an executive leader in product marketing management, Sundhar oversees the company’s Mobile Enterprise Management (MEM) solutions including AT&T Toggle®.



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