7signal Solutions Names Networking Industry Veteran Jeff Reedy as new President and CE

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7signal Solutions adds accomplished executive to lead the next phase of company's growth.

7signal Solutions, the industry leader in Wireless Performance Optimization for mission critical Wireless LAN applications, announced today that Jeff Reedy has joined the firm as President and CEO. As such, Reedy will focus on expanding the company's penetration in the healthcare, education and distribution enterprise markets.

"I am excited about the opportunity to join this dynamic company that is well placed in an exploding market," said Reedy. "The use of wireless LANs in the enterprise is transitioning from nice-to-have to must-have, and I am impressed by the technology that the 7signal team has developed to enable reliable, end-to-end service."

Previously, Reedy was a co-founder and CEO of Overture Networks, a leading provider of Carrier Ethernet solutions based in Research Triangle Park, North Carolina. Under his leadership, Overture achieved top three market share in Carrier Ethernet Access devices. Before Overture, Reedy was vice president of engineering at Larscom, a provider of network access devices that went public in 1996. Reedy began his tenure at Larscom in 1991 by way of its acquisition of T3 Technologies, a high-speed networking company that he co-founded in 1988. Reedy, a graduate of Duke University and Stanford University, began his career at AT&T Bell Laboratories in 1980.

"7signal Solutions is excited to have Jeff in this leadership role," said board member Bob Setzer. He is extremely talented, demonstrating great skill in developing and building network solution businesses throughout his career. We believe he is highly capable of leading the company through a period of extraordinary growth."

7signal solutions was founded by Veli Pekka Ketonen, a former Nokia engineer who serves as the company's chief technology officer. 7signal's Sapphire wireless LAN performance optimization solution is an innovative hardware/software architecture that is vendor-independent, correlating the wireless user performance experience directly and immediately to the source of each network problem. Sapphire ensures that all end-users connect and stay connected at all times, and facilitates the automated analysis of the critical "last mile" of the wireless environment. 7signal is the first organization to offer a performance optimization solution that meets the new ISO 80001 requirement for patient critical healthcare networks.