Cupid’s Arrow Hits Mark: T-Mobile Offers Free 4G Phones to Celebrate Valentine’s
For one day only, on Feb.11, all of T-Mobile’s 4G smartphones and select mobile broadband devices are free with the switch to a qualifying two-year plan
BELLEVUE, Wash.--(BUSINESS WIRE)-- In the spirit of the season, T-Mobile USA, Inc. will show consumers lots of love with another jaw-dropping promotion for its “Valentine’s Day Sale.” For one day only, Saturday, Feb. 11, T-Mobile will give customers the chance to get their hands on the latest 4G smartphones and select tablets for free, making a perfect gift for loved ones or themselves. The promotion includes T-Mobile’s fastest 4G smartphones and select tablets running on America’s Largest 4G Network® such as the Samsung Galaxy S™ II1 and the T-Mobile® SpringBoard™ with Google™.
New and existing eligible customers can take advantage of this deal receiving their device for free after a mail-in rebate card when they sign up for a new two-year contract on any qualifying Classic Plan™2 or for a $0.00 down payment after mail-in rebate card when signing up on a qualifying Unlimited Value™3 plan.
“T-Mobile has a commitment to make the 4G experience affordable and accessible to everyone, so this sweet deal on smartphones and tablets is our Valentine’s gift to consumers,” said John Clelland, senior vice president of marketing, T-Mobile USA. “No matter where loved ones live, T-Mobile wants to bring them closer with unlimited talking, photo sharing, video chatting, texting, and more.”
A recent online Omnibus survey4 with Harris Interactive found that four-in-ten (44%) of first time smartphone buyers in 2012 say the cost of the data plan associated with the smartphone is the most influential reason they have not purchased a smartphone before. The value for customers extends beyond the “Valentine’s Day Sale” as T-Mobile offers the best rate plan pricing on America’s Largest 4G Network.
The following is a sample of the exceptional devices available during the “Valentine’s Day Sale” if customers choose to sign up on a two-year Classic Plan™:
|Device (Classic Plan™)||Out of Pocket||
|Samsung Galaxy S™ II||$||249.99||$||250.00||$||0.00|
|BlackBerry® Bold™ 9900||$||249.99||$||250.00||$||0.00|
|HTC Amaze™ 4G||$||274.99||$||275.00||$||0.00|
T-Mobile® SpringBoard™ with Google™
If customers choose to sign up for an Unlimited Value™ plan, the following is a sample of device pricing and EIP payments:
|Device (Value™ plan)||
Out of Pocket
Net Down Payment
|Samsung Galaxy S™ II||$||199.99||$||200.00||$||0.00||$||20.00|
|Nokia® Lumia 710||$||49.99||$||50.00||$||0.00||$||15.00|
|T-Mobile® Sonic 4G Mobile Hotspot||$||24.99||$||25.00||$||0.00||$||5.00|
The “Valentine’s Day Sale” will be available on Feb.11 at participating T-Mobile retail stores nationwide and T-Mobile will support the promotion with a national television advertising campaign. For more information about T-Mobile’s “Valentine’s Day Sale” and details about qualifying plans, visit http://bit.ly/z36M9c.
1 Devices must be supported with the following data requirements: voice phones: 200 MB data; most smartphones: 2 GB data; 42 Mbps devices (Amaze and Galaxy S II): 5 GB data.
2Standard upgrade eligibility rules apply for existing Classic customers that stay on a Classic plan; standard migration fees will apply for existing Classic customers that switch to a Value plan and have less than 18 months contract tenure.
3 $0 down payment offer not applicable in RI, CT, or Miami-Dade County, FL; customers in these regions will be eligible for a different offer. Equipment installment plans: On approved credit and 0 percent APR. Down payment and unfinanced portion required at purchase. Remaining balance paid in 20 monthly installments. Total post-rebate price of each device equals down payment amount plus monthly payment amount times 20.
4This survey was conducted online within the United States by Harris Interactive on behalf of T-Mobile USA from December 20-22, 2011 among 2,573 adults ages 18 and older, among whom 235 will be first time smartphone buyers in 2012, and 988 are current smartphone users who will remain smartphone users in 2012. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact email@example.com.
5Mail-in rebate not applicable in RI, CT, or Miami-Dade County, FL.
About T-Mobile USA, Inc.
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX:DTEGY). By the end of the third quarter of 2011, approximately 129 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.7 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+ 21/HSPA+ 42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.com/investor-relations. For more information about T-Mobile’s 4G products, services and network availability, please visit http://www.t-mobile.com.
T-Mobile USA Media Relations
KEYWORDS: United States North America Washington
INDUSTRY KEYWORDS: Technology Consumer Electronics Telecommunications Mobile/Wireless