Titan to Become New York's Largest Provider of Phone Kiosk Advertising
Titan Completes Acquisition of Verizon Phone Kiosks
NEW YORK, Aug. 24 /PRNewswire/ -- Titan has announced that it has agreed to acquire 1,900 payphones at 1,300 phone kiosk locations in New York City from Verizon.
This latest transaction will triple the Company's inventory of New York Phone Kiosk media to over 5,000 advertising faces. This purchase follows a prior acquisition of 652 payphones at 462 Phone Kiosks locations from Verizon in 2009 and will complete the sale of Verizon's entire New York City Phone Kiosk advertising inventory to Titan.
With this acquisition, Titan will own the largest inventory of advertising Phone Kiosks in the five boroughs, enhancing its already strong presence in Manhattan. Titan will become the City of New York's largest public pay telephone franchisee.
Telephone Kiosk advertising revenues proved resilient during the advertising downturn of 2008/9 and the Company is confident of sizeable growth in what remains of 2010 and beyond. In a more modest area of growth for the company, Titan even gets to collect the quarters from the phones!
"Kiosk advertising cannot be missed on the streets of New York," said Don Allman, President and CEO of Titan. "The displays are seen by both pedestrians and drivers and enable clients to target audiences and retail locations with pinpoint accuracy. In many key areas of the city, Titan Phone Kiosks are the only available media."
Titan is the only New York sales company to offer full wrapped kiosks and will be developing more creative and technological solutions for the media.
"We are thrilled to have more inventory to offer to our clients and we will continue to bring innovation to our Phone Kiosks," said Jamie Lowe, Executive Vice President and Head of National Sales. "We look forward to working with our local, regional and national clients to provide creative marketing solutions with this high impact medium."
To view Titan's New York City Phone Kiosks, please visit: http://www.youtube.com/titanworldwide#p/u/0/olrZr0dHl0E.
Titan is a full service media company specializing in Out-of-Home advertising. With more markets, more Top Ten DMA penetration and more riders, Titan is the leader in Transit Advertising in the United States.
Titan provides sales, marketing, creative, research and maintenance of advertising on bus, rail, bulletins, telephone kiosks and street banners. It also leads the way in the development and successful introduction of market leading digital Outdoor platforms. Titan furnishes national and local clients with creative media solutions in the North America's top markets including New York, Los Angeles, Chicago, Philadelphia, Boston, San Francisco, New Jersey, Dallas, Seattle and Minneapolis/St. Paul and Canada.
Anne Donohoe / Danielle Modzelewski
KCSA Strategic Communications
212.896.1261 / 212.896.1208