Business Insider and NYSE Euronext Celebrate New York City’s Digital Community and “2010 Silicon Alley 100”

Business Insider Releases “Silicon Alley 100” List Recognizing Innovators in the NYC Tech Community

NYC Digital Personalities Connect on the Floor of the New York Stock Exchange

NEW YORK--(BUSINESS WIRE)-- Yesterday evening, Business Insider and NYSE Euronext (NYX) recognized innovators in the New York City tech community, the “Silicon Alley 100” (SA 100), at a reception on the trading floor of the New York Stock Exchange (NYSE). The SA 100 list, released yesterday by Business Insider, is comprised of individuals in the New York City digital community who are making a positive impact in the sector, i.e., launched a startup, created a product, funded a company or donated money or time to a worthy cause related to the tech sector.

Guests used Twitter hashtag #SA100 to tweet comments about the event and were able to check into NYSE on Foursquare, resulting in the popular Swarm Badge being awarded to users who check in at a location where over 50 other users are checked into at the same time.

NYSE Euronext, a sponsor of the event, is proud to partner with Business Insider to recognize individuals who are innovators in the technology community. The Silicon Alley 100 winners include notables such as Foursquare Co-Founder Dennis Crowley, AOL CEO Tim Armstrong, Union Square Ventures Partner Fred Wilson, Hunch Co-Founder Chris Dixon, Associated Content CEO Patrick Keane, Gawker Media Founder Nick Denton and COO Gaby Darbyshire, and many more. For the full list of this year’s SA 100 winners, visit www.businessinsider.com/sa100.

View the photo gallery from last night’s event at the NYSE at http://www.businessinsider.com/sai-and-friends-take-over-the-nyse-2010-10.

Some 550 tech companies with a combined market capitalization of $3.4 trillion are listed on NYSE Euronext markets representing the broadcasting and entertainment, media agency, telecommunications and technology sectors. In addition to the AOL (NYSE: AOL) and Juniper Networks (NYSE: JNPR) listings on the NYSE last year, several companies have recently joined the NYSE Euronext family from this segment including Sensata Technologies Holding (NYSE: ST), RealD Inc. (NYSE: RLD) and Intralinks Holdings, Inc. with several more soon to list on the NYSE including online media company, Demand Media, Inc.; foreign-exchange trading site operator, FXCM Holdings and Inphi Corporation, a fabless provider of high-speed analog semiconductor solutions for the communications and computing markets.

NYSE Euronext advances innovation and community through the work of its global financial markets as well as its NYSE Technologies unit. NYSE Technologies offers a broad array of financial products and services that enhance connectivity and facilitate greater access to liquidity anywhere in the world. Ground-breaking projects such as the launch of industry-leading data centers, the successful transformation of the New York Stock Exchange trading floor and the development of a Universal Trading Platform are among the many initiatives that signal NYSE Euronext’s commitment to leadership in financial technology.

About NYSE Euronext:

NYSE Euronext (NYX) is a leading global operator of financial markets and provider of innovative trading technologies. The company's exchanges in Europe and the United States trade equities, futures, options, fixed-income and exchange-traded products. With approximately 8,000 listed issues (excluding European Structured Products), NYSE Euronext's equities markets – the New York Stock Exchange, NYSE Euronext, NYSE Amex, NYSE Alternext and NYSE Arca – represent one-third of the world's equities trading, the most liquidity of any global exchange group. NYSE Euronext also operates NYSE Liffe, one of the leading European derivatives businesses and the world's second-largest derivatives business by value of trading. The company offers comprehensive commercial technology, connectivity and market data products and services through NYSE Technologies. NYSE Euronext is in the S&P 500 index, and is the only exchange operator in the S&P 100 index and Fortune 500. For more information, please visit: http://www.nyx.com.

About Business Insider:

Business Insider is the fastest-growing business news site on the web. Built for the digital age, it offers real-time news, analysis, and commentary in a fast-paced presentation. The site was founded by former Doubleclick CEO and CTO Kevin Ryan and Dwight Merriman, respectively, and former #1-ranked Wall Street analyst, Henry Blodget. It covers Wall Street, technology, media, sports, markets and other business sectors in-depth, creating large communities of engaged, active visitors. Business Insider is available as an app on iPhone and soon, iPad, Android, and Blackberry. It also has a growing events and email business.

CONTACT:

NYSE Euronext
Judy Shaw, 212-656-4290
jshaw@nyx.com

KEYWORDS:   United States  North America  New York

INDUSTRY KEYWORDS:   Technology  Internet  Audio/Video  Small Business  Social Media  Professional Services  Communications

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