More HD Channels, New Features Driving IP Set Top Box Sales Growth, Says In-Stat
SCOTTSDALE, Ariz. December 2, 2010-In the highly competitive pay TV services market, telcos are adding new video services that require new IP set top boxes (STB). The addition of more HD channels and Over-the-Top (OTT) video services will be strong contributors to IP set top market growth over the next few years, according to In-Stat (www.in-stat.com).
"Since telcos in most geographic regions have significant competitors for TV services, many are working in concert with set top box manufacturers to develop new boxes," says Michelle Abraham, Industry Analyst for In-Stat. "Vendors are also enhancing their STBs to make installation and remote management of boxes easier for telcos."
Recent In-Stat research found the following:
- The IP set top box market will grow 24% in 2010.
- Motorola remained the market share leader in 2009 with 27%.
- There is some vendor consolidation taking place with ADB buying Pirelli in 2010.
- Excluding the Middle East/Africa and Latin America regions, which are growing from a small base, the North American market will see the strongest growth over the forecast period.
- In-Stat expects slower price erosion on the set top box silicon since many SoCs have already eliminated other discrete ICs.
The research, Worldwide IP Set Top Boxes: Moving Beyond the Telco (#IN1004679ME), is part of In-Stat's continuous research on the set top box market, which includes terrestrial, satellite, cable, and IP set top boxes. IP set top boxes are used by telcos in their deployments of managed IPTV services (referred to as telco TV in this report) for delivery of the video to the TV set. The research includes:
- Worldwide IP STB unit shipment and revenue forecasts by region through 2014.
- Worldwide IP STB shipments by vendor for 2008 and 2009.
- Worldwide IP STB Average Selling Prices (ASPs) by region.
- Profiles of key vendors: ADB, Amino, Cisco, Entone, Motorola, Netgem, Pace, Sagemcom, Samsung, Technicolor, and others.
- Exploration of new IP STB features.
- Semiconductor Bill-of-Materials and Total Available Market
For a free sample of the report and more information contact Elaine Potter, epotter@in-stat.com; (480) 483-4441.
To purchase it online, please visit: http://www.instat.com/catalog/mmcatalogue.asp?id=162
The price is $3,495(US).
This research is part of In-Stat's Multimedia Entertainment Equipment service, which provides comprehensive analysis of the transformational shifts in digital entertainment networks and business models, including Internet video, interactive advertising, CDNs, and interactive program guides.
Related In-Stat research:
The Worldwide Cable Set Top Box Market: Challenges and Opportunities (#IN1004680ME)
Web-to-TV Hybrid Set Top Boxes in Six Regions (#IN1004674ME)
Networked Digital Media Adapter/Player/Receiver Market Gets Crowded (#IN1004621RC)
2Q10 PayTV Subscribers Database (#IN1004699PTSD)
2Q10 Set Top Box Database Update (#IN1004703STBD)
For more information, contact:
Michelle Abraham, Principal Analyst
Phone: (480) 483-4445
Email: mabraham@in-stat.com
Elaine Potter, Sales Manager
Phone: (480) 483-4441
Email: epotter@in-stat.com
Report Info:
Title: Worldwide IP Set Top Boxes: Moving Beyond the Telco
Service: Multimedia Entertainment Equipment
Product Number: IN1004679ME
Publication Date: December 2010
Number of Pages: 34
Price: $3,495(US)
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In-Stat's market intelligence combines technical, market and end-user research and database models to analyze the Mobile Internet and Digital Entertainment ecosystems. Our insights are derived from a deep understanding of technology impacts, nearly 30 years of history in research and consulting, and direct relationships with leading players in each of our core markets. In-Stat provides its research through reports, annual subscriptions, consulting and advisory services to inform critical decisions. Technology vendors, equipment manufacturers, service providers and media companies worldwide rely on In-Stat to support critical business, product and technology decisions.

