Plex Shows You the Way to the World
New Brand Campaign Shows How Plex Can Enhance Your Digital Life
HIGH POINT, N.C.--(BUSINESS WIRE)-- North State Communications (NSC) is proud to announce the launch of ‘This Way to the World’, a new advertising campaign featuring their Plex line of products and services, including Plex Voice, Plex Broadband, and Plex Advanced TV.
“In essence, we are in the business of delivering the world to our customers,” said Royster Tucker, COO of North State Communications. “We provide the area’s fastest internet speeds via Plex broadband Internet, real home phone with Plex Voice, outstanding home entertainment on Plex Advanced TV, and wireless. So it is only fitting that the campaign be titled “Plex: This Way to the World.”
Created by the Woodbine Agency, Winston-Salem, NC, the campaign highlights how Plex products empower customers to fully take advantage of the digital lifestyle, showcasing typical examples of everyday people and how they live their digital life.
"Technology is part of everyone’s life, but not everyone has the same model for how they live their digital lifestyle," said Beverly Lambright, Senior Director of Marketing Communications at North State Communications. “This campaign is inspired by how unique our “digital lives” are, and illustrates how Plex helps us access all of the digital things that matter most to us. It is very likely that you will see yourself in these ads.”
The multi-media campaign includes online advertising, radio spots, broadcast TV commercials, print ads, billboards and oversized building banners situated on several buildings located in and around the Piedmont Triad.
The campaign kicks off today, and will continue through October. A sneak preview of the campaign can be seen at www.thiswaytotheworld.com.
To find out more about subscribing to any of the Plex line of products, please call 336-886-3720, or visit www.northstate.net.
About North State Communications
One of the nation’s top 20 independent communications companies, North State Communications (NSC) provides the preeminent Internet, voice, wireless, data and advanced television services to businesses and consumers in the Piedmont Triad region of North Carolina. NSC’s Plex Advanced TV and Broadband Internet services are backed by the area’s most advanced fiber optic network. The company’s unique blend of superior technology and service delivery has made it one of the fastest growing telecommunications and home entertainment providers in the region. For more information visit: http://www.northstate.net.
CONTACT:
Fusion Public Relations
George Morin, 212-651-4219
george.morin@fusionpr.com
KEYWORDS: United States North America North Carolina
INDUSTRY KEYWORDS: Technology Telecommunications Mobile/Wireless Communications Advertising
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