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Vantrix Launches “Play, Pause and Resume” across Multiple Screens at Videotron

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Posted February 18, 2011

Feature allows consumers access to video anywhere, anytime and on any screen

BARCELONA, Spain--(BUSINESS WIRE)-- Vantrix, the global leader in mobile video optimization and delivery solutions, today announced its Multi-screen Video solution now offers the ability of Play, Pause and Resume (PPR) video to multiple screens at Videotron.

Thanks to Vantrix' wireless expertise, the PPR feature enables consumers to start to watch a Video on Demand (VOD) on one device, such as a TV, PC or mobile phone, and then continue watching the same program on another device from where they left off. For example, with PPR consumers can start to watch their favorite movie on their TV at home, continue viewing on their mobile phone on the commuter train to work and then, at a later time, finish on their PC at work.

“Play, pause and resume is a great example of the video experience today’s multi-connected consumers are demanding from their service providers,” said Patrick Lopez, CMO for Vantrix. “Anytime, anywhere content is the industry standard, and with multiple screens, PPR can ensure mobile operators have the technology it takes to deliver a seamless viewing experience to subscribers, regardless of device or location. We believe PPR is unique in the market today.”

“Already available on our television service, illico TV, Vantrix’s Play, Pause and Resume functionality on the web and mobile completed our unique anytime, anywhere and on any device customer experience,” said Manon Brouillette, executive vice president, strategy and market development. “This is a critical part of our ‘TV everywhere’ strategy and could not have been achieved without Vantrix’s wireless industry and technology expertise.”

Play, Pause and Resume is the latest addition to Vantrix’ comprehensive Multi-screen Video solution that allows operators to offer flexible and reliable viewing experiences to mobile subscribers. The key benefits of Vantrix Multi-screen Video include:

  • Multiple Screen Management
    Wireless carriers can offer their subscribers services available across multiple screens, providing a seamless experience. More importantly, a client who is subscribed to a specific cable channel will have access to the same channel, when available on the web and mobile. This feature allows mobile operators to offer different channel line-up per customer, just like on their cable offering, segmenting the customer base and providing opportunities for premium channel and content packages.
  • Dynamic Bitrate Adaptation (DBRA)
    This unique and patented mechanism enables consumers to have the best end-user video experience such as smooth/jitter-free video and no buffering. It also enables the operator to provide better quality of service – thereby increasing service stickiness, usage and user loyalty.
  • Flexible Business Models
    The platform allows operators to offer services that satisfy many different business models including Free-to-use, Pay-on Demand, duration based charging, subscription based, subsidized content and advertising.

A demo of Play, Pause and Resume functionality can be seen at: http://www.youtube.com/videotron#p/c/E02DB3CCA8C4DA54/1/IUbTVgPfx5g

About Vantrix

Vantrix, the global leader of mobile video optimization and delivery solutions, improves mobile and converged video economics for its customers by ensuring that content is delivered cost effectively, and with the best possible user experience, regardless of the service, device or network. Vantrix solutions are deployed in over 70 networks, serving over 1 billion subscribers worldwide. Vantrix is proud to count among its customers: Sprint (NYSE:S), Orange, Telefonica (NYSE:TEF), T-Mobile, TeliaSonera (OMX:TLSN), MTS, Etisalat (ADX:ETISALAT), Saudi Telecom Company (TADAWUL:STC), Tata Telecom and Videotron. Vantrix is headquartered in Montreal with offices in London, Hong Kong, and Dubai. To learn more about Vantrix, visit www.vantrix.com and follow us on Twitter @VantrixCorp.



CONTACT:

Media:
Vantrix
Beverly Wilks, +1-514-866-1717 x296
Mobile: +1-514-887-2252
Senior Director, Marketing
Beverly.Wilks@vantrix.com

KEYWORDS:   Europe  Spain

INDUSTRY KEYWORDS:   Technology  Consumer Electronics  Internet  Audio/Video  Telecommunications  Mobile/Wireless  Communications  Public Relations/Investor Relations

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