Alcatel-Lucent names company alum Tim Krause as CMO
Alcatel-Lucent (NYSE: ALU) has put another piece of its new management team in place by naming Tim Krause as its new Chief Marketing Officer.
Krause (Image source: Alcatel-Lucent)
Reporting directly to CEO Michel Combes, Krause will oversee the vendor's global marketing efforts and external communications.
He will also be tasked with leading Alcatel-Lucent's diversification strategy and the development of its five key segments: Cable, Webscale, Large Technical Enterprises, Strategic Industries and Government Driven Broadband Initiatives.
A 25-year telecom industry veteran, Krause oversaw Alcatel-Lucent's customer team serving AT&T as a senior vice president.
Earlier, he served in various engineering, product line management, product strategy, and marketing positions at Alcatel-Lucent's predecessor company Alcatel. During his tenure at Alcatel, he led what were at the time new IP video and triple play initiatives.
He will be able to apply his experience in dealing with customers and driving new technology transitions to Combes' new Shift Plan strategy for the company.
Krause is one of many high profile executives to be appointed to Alcatel-Lucent's top management team since Combes took the CEO reins in February. The company also appointed Philippe Guillemot as chief operations officer and Jean Raby as chief financial and legal officer.
- see the release
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Updated article on Dec. 19 to reflect that Tim Krause was part of Alcatel-Lucent's team serving AT&T.