If BT succeeds in its bid to acquire EE, one thing it won't be doing is bringing the Orange and T-Mobile brands back to life in the UK: according to the Financial Times, BT has no interest in rekindling the two former brands as it intends to focus on driving 4G data services, for which EE is of course famous.
The Spice Girls may have waxed lyrical about two becoming one, but in Europe's mobile market many operators would be happy if four just became three. Indeed, the buzz around consolidation refuses to die down as we move further into 2015, and operators continue to believe that consolidation is necessary for their future survival.
Telefónica may have been offered a lifeline regarding its UK mobile operation by rival Three UK's parent company Hutchison Whampoa, as the Hong Kong-based company seeks to expand its European business.
TalkTalk has set a goal to offer 1 Gbps fiber-to-the-premises (FTTP) services to 50-60 percent of UK homes and business premises via its partnership with CityFibre and Sky, a move that will enable it to lessen its dependency on BT's Openreach last mile network.
EE, currently the target of former UK incumbent BT, said it now has 7.7 million subscribers on its LTE (or 4G) network, representing an increase of 5.7 million users in the past 12 months.
I'm not sure which new year's resolutions might apply to telecoms companies, but further meditation on how they can stop making their customers angry all the time by living up to their promises is probably no bad way to start.
BT is upping the ante of its holiday promotional efforts by serving up discounts for customers that purchase its Infinity 1 broadband and voice service bundle plan.
BT has launched a trial of fiber-to-the-building (FTTB) technology in London as part of a broader initiative that it says will help it bring higher speed broadband service to harder-to-access locations in UK-based cities.
EE, currently the subject of a £12.5 billion (€15.7 billion/$19.6 billion) bid by BT, has made an acquisition of its own by snapping up shares it did not already own in communications distributor Mainline Communications.
BT's announcement this week that it has entered into exclusive negotiations with Deutsche Telekom and Orange over a potential acquisition of EE was generally given the thumbs up by analysts and industry players, although one question now being asked is what a successful deal might mean for rival mobile operator O2 UK and its parent company Telefónica.