A new economics study conducted by the University of Chicago indicated volume discounts usually fail to persuade mobile gamers to make purchases.
While only 12 percent of SVOD subscribers sought out services like Netflix, Amazon Prime and Hulu to replace their pay-TV service, 38 percent said they added these platforms to find more content.
Streaming video on mobile devices has a bright future, with viewers spending an increasing amount of time watching content on their smartphones and advertising revenue expected to reach $25 billion in five years, according to Strategy Analytics. But getting eyeballs onto ads may be problematic if high-quality video isn't part of the picture.
DALLAS-- Consumers and businesspeople are increasingly looking to access information quickly, on the go, and from specific devices. And according to Rod Smith, IBM's vice president of emerging internet technologies, voice is how they want to ask for it.
T-Mobile US will power a new service from startup Twilio called Programmable Wireless that essentially gives developers the ability to control the operation of voice, texting and data on Twilio's T-Mobile-powered SIM cards. The SIM cards can be installed on phones or into IoT-style sensors and gadgets.
The "mobile malware marketplace" has heated up in recent months, according to an IBM security export, as developers increasingly recognize the money to be made in targeting Android devices with malware. But just how big a threat exists to U.S. consumers is as unclear as ever.
LAS VEGAS-- IBM is making up ground in the cloud-based online video delivery space, announcing here at NAB that its new Cloud Video unit is providing the platform for a number of on-demand and live video services. That includes Comic-Con HQ, the Lionsgate-owned SVOD service that will launch on May 7.
The Transportation Security Administration recently paid IBM a hefty sum for an app that told airline travelers whether to go left or right in airport security lanes.
Few IoT segments hold as much promise as smart cities, a segment that wireless carriers like Verizon and AT&T are targeting specifically with executives, alliances and business units. Indeed, Navigant Research predicts the worldwide market for smart city technology will be worth $27.5 billion by 2023, more than doubling the $12.1 billion it will generate this year.
Bell Canada and IBM have teamed up to provide hybrid cloud services to Canadian businesses by making services available through Bell Business Cloud.