For Viggle, it's not about being a rewards app or a social media app or even a way for networks and programmers to track their audiences. President-COO Greg Consiglio explains why and where the company is going in a question-and-answer session with FierceIPTV editor Jim Barthold.
It's possible that Viggle will follow the TiVo example and go from a noun to a verb as in, "Did you Viggle that program?" For now, though, President and COO Greg Consiglio is focused on expanding Viggle's profile as a second screen app that is also a social app and a rewards program for broadband-connected pay TV subscribers. Jim Barthold talks with Consiglio about Viggle's value to service providers.
The Securities and Exchange Commission (SEC) won't take action against Netflix CEO Reed Hastings over comments he posted on his Facebook page.
The long-anticipated marriage between Netflix and Facebook has been finalized. Starting today, U.S. subscribers who opt in will be able to see each others' digital movie libraries and interact with one other, including commenting on films and television shows.
If your idea of offering customer service to app users is putting up an e-mail link that begins "support@," Salesforce.com has just made you look really, really small-time. Last week the company announced new features and functionality for its cloud-based contact center system that will extend its reach into mobile devices.
When most people experience the famous Twitter Fail Whale , they grimace and come back later. When a similar performance issue occurs on the average mobile app, however, consumers may be much more likely to drift away forever. That's what made Crashlytics so potentially valuable to app developers, and why it may become even more valuable to Twitter itself.
Twitter's new video sharing service experienced some problems during its launch on Thursday.
As large and small businesses try to find new ways to retain and acquire new customers, they are finding their best tools could be new solutions that integrate unified communications and social media.
As enterprises move into what Gartner calls the "third wave" of unified communications, social media sites including Twitter and Facebook will become part of the growing set of functions.
There appears to be room enough for both traditional pay TV and OTT when consumers can get the right mix of both--with a dash of social interactivity thrown in as seasoning, an Ericsson Consumer Insight Summary Report concludes. According to the report, "only 7 percent (of consumers) have canceled their TV packages since 2011."