AT&T may be one of the largest telco broadband players, but in the second quarter the service provider saw total broadband subscriber additions drop significantly-- a factor it says is related to seasonality.
AT&T is making steady progress in rolling out its GigaPower FTTH service to more customers with its wireline region as it looks to stave off competition from cable operators like Comcast and upstart provider Google Fiber.
AT&T will soon begin offering unlimited broadband data services to its wired U-verse Internet customers, an offering that does not have any caps on usage. As FierceTelecom Editor Sean Buckley notes, the offering is an effort by AT&T to keep wired Internet customers from fleeing to cable operators like Comcast.
AT&T will soon introduce an unlimited data option for U-verse Internet customers, playing into the consumer desire to have an all-you-can-eat broadband experience free of restrictive usage caps.
AT&T, Verizon, CenturyLink and other top telcos lost about 185,000 subscribers in 2015-- the first year where telcos saw net broadband subscriber losses – while cable took a comfortable lead with 3.3 million new broadband customers.
The imminent demise of AT&T's U-verse platform became even more apparent last week with several revealing developments.
As AT&T looks to migrate its existing and emerging video base off its IP-based U-verse platform onto DirecTV, it is having a direct impact on suppliers like Arris, which reported that its fourth quarter 2015 revenue declined 12.7 percent to $1.1 billion.
AT&T is seeing more of its business customers migrate from TDM-based services to IP-based Ethernet and VPN, but the service provider continues to see softness in certain market segments like the oil and gas industry, which impacted its overall revenues.
AT&T revived its unlimited data service plan, which will give the carrier's smartphone customers unlimited talking, texting and data for $100 per month for the first line and $40 per month for each additional line-- and the fourth line won't cost anything extra. However, the carrier said the offering is only available to customers of AT&T DirecTV or AT&T U-Verse TV.
AT&T U-verse users will get a lump of coal in their stockings this year as the telco plans to raise the rates on its popular TV and voice service packages.