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Unified Communications (UC) is the incorporation of real-time communication services like chatting, telephony, video chatting, data sharing, call control and speech recognition with non-real-time communication services, e.g., unified messaging like email, texting, integrated voicemail, and fax. UC is not a simple, singular product; rather, it is the process by which a set of these products provide a consistent unified user interface and user experience across various device and media platforms. UC incorporates a multitude of types of communication exchanged on the TCP/IP network to encompass other types of communications like IPTV and Digital Signage Communications. These communications methods are incorporated into a larger network of communications deployment and can be sent to an individual or broadcast to many clients. UC allows a user, for example, to receive a standard voicemail message and access the message via email or text message. Unlike unified messaging, UC allows a user to access messaging in real-time or at a later time. Unified messaging only allows a user to check converted messages at a later time.
Customers have more choice than ever when it comes to using communications and digital services. Operators want to get as large apiece of a customer's digital spend as possible. To do so they need to examine how they are engaging with their customers and review if they have the systems in place that will drive personalized and relevant customer engagement. Learn More and Download Today!