Google (Nasdaq: GOOG) on Thursday named the Dub's Dread neighborhood of Kansas City, Kan. as the next "fiberhoood," or area where it is going to deploy its Fiber to the Home (FTTH) service.
Dub's Dread residents can choose from three basic packages that Google unveiled when it first launched the service in July: a free 5 Mbps connection (which requires a $300 installation fee); a 1 Gbps symmetrical connection for $70 a month; and a bundle of 1 Gbps with IPTV service for $120 a month.
Looking to be on par with area cable operator Time Warner Cable (NYSE: TWC) and IPTV provider AT&T (NYSE: T), Google's IPTV package will offer a host of special content stations, including Boomerang, Cartoon Network, CNN, CNN en Español, CNN International, HLN, hTV, infinito, MLB Network Strike Zone (as part of an add-on package),TBS, Turner Classic Movies, TNT and truTV.
In September, Google announced the construction schedule for the service in Kansas City, Kan. and Kansas City, Mo.
The search engine giant encouraged eligible customers to sign up for the service by Nov. 15 or they will not build to their home.
"If you haven't selected your plan by November 15th, we will not build to your home at this time, and we don't currently have plans to come back to Dub's Dread," Google said in a blog post announcing the Dub Dread build out plans.
Residents near Dub's Dread will also be able to take advantage of the latest build as it plans to extend "Google Fiber eligibility to approximately 400 homes that weren't originally included in the pre-registration rally." Google said it is extending the service "in the area surrounding Dub's Dread" due to the strong demand it got for the service.
Google's FTTH drive has not come without controversy, however. Local competitors AT&T and Time Warner Cable have asked Kansas City, Mo. and Kansas City, Kan. to offer them the same free office space and power perks the Internet search giant was promised as part of a deal to operate their fiber network in each city.
- here's the Google blog post
- here's FierceCable's take
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