AT&T (NYSE: T) is taking a stab at Chattanooga, Tenn.'s increasingly competitive triple play services market by bringing its U-Verse service set to parts of the city beginning this week.
Users that sign up for the service will be able to get AT&T's full U-Verse suite, including AT&T U-verse IPTV-based TV service, AT&T U-verse High Speed Internet and AT&T U-verse Voice.
Ma Bell is no doubt entering a highly competitive video and broadband services market. Not only does Chattanooga already have two of the major U.S. cable operators-Charter and Comcast-but also EPB Fiber, the telecom arm of local electric utility EPB Power.
What paved the way for AT&T to offer U-Verse video service in Chattanooga was the passing of The Competitive Cable and Video Services Act of 2008, HB 1421. After this law was signed by Tennessee's governor Phil Bredesen in July 2008, AT&T announced that it would invest $400 million over the next few years to conduct fiber network upgrades, expand broadband deployment and the reach of its U-Verse IPTV service to the state's telecom customers.
- see the release here
AT&T's Q2: IPTV, business services save the wireline day
AT&T sees first ever $1B revenue quarter for U-verse as IPTV drives telco's consumer business
Business, consumer IP help lift AT&T's Q1 wireline results
For AT&T, U-verse saves landline segment's bacon in an otherwise dismal first quarter earnings report
AT&T's U-Verse hits the spot in the lone star state