Cable & Wireless Worldwide (LSE: CW.L) believes that the next best bet for its Ethernet service portfolio resides in Americas-based multinational corporations (MNCs).
Fiber optic maintenance (Image source: C&W Worldwide)
Targeting the financial industry's hunger for low latency service, the first Ethernet service in Cable & Wireless Worldwide's portfolio will be its International Ethernet Private Line (IEPL) service. Set to be launched in October 2011, C&W Worldwide's IEPL service will offer banking and financial institutions high-speed Ethernet connections between their respective global financial trading exchanges.
Complementing the IEPL service, will be C&W Worldwide's Ethernet Wireline (EWL) and Ethernet Virtual Private Network (EVPN) service that will debut in Q4 2011. Running C&W's MPLS network, EWL and EVPN service will address businesses needs to run their priority voice and video services with QoS.
In addition to the new Ethernet services, the service provider has expanded its Multi-Service Platform, which is currently available in Asia Pacific, Europe, India, the Middle East, and the United Kingdom, to the Americas region.
Although there are a number of well-established Americas-based Ethernet players, including AT&T (NYSE: T), CenturyLink (NYSE: CTL) via its Qwest acquisition, Verizon (NYSE: VZ) and other competitive players such as Level 3 (Nasdaq: LVLT), the combination of the MSP and its Ethernet service could make C&W Worldwide another attractive option for MSPs that need global network capabilities.
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