Level 3 Communications has announced a new offering from its content delivery network unit called Content Delivery for Extended Libraries (CDXL) that aims to set up a more economically-feasible model for content owners to sell and transmit their content to users. Rather than having all of their content stored at the edge and paying premium rates to store some content there that is distributed less frequently than other content, CDXL creates tiers that allow new, popular content to be stored at the edge and less frequently-accessed content to be stored at points deeper in the network. As reports about the service are noting, the new offering will have to master an ability to respond to dynamic and unpredictable changes characterized by viral content demand, moving content quickly between storage locations as it becomes more or less popular. Level 3, which saw the head of its content unit resign this week, says the service is up to that task.
Level 3 continues to look for solid footing in its financial recovery, and also is looking to bounce back from service installation challenges posed by massive system integration following its M&A binge. The CDN part of Level 3 seems to hold great promise. Can CDXL help fulfill that promise?
- see this story at Telephony
- Level 3 content chief Brady Rafuse stepped down for family reasons. Level 3 report