Germany's Deutsche Telekom is lowering its IPTV package prices by as much as 17%, the carrier announced at the CeBIT trade show in Hanover, Germany. The telco also announced that starting next month customers will be able to program their media receivers over the Internet using PCs or mobile phones.
In addition, DT said it is launching an interactive TV innovation competition with a €1 million prize. This competition looks like an attempt to reach to content developers, as well as creative individuals, to develop prospective IPTV content using the carrier's own starter kit. All of these efforts seem to be part of a collective attempt to boost the telco's IPTV urgency and take up rate at a time when other European incumbent telcos like France Telecom and Telefonica are having more obvious success with the service.
By the way, if anyone's out at CeBIT, we would be interested to hear from you with a comment posting to this story. How's the show going? How long is your commute?
- DT recently showed improvement in its net loss for the fourth quarter