Cisco Systems released its latest research on IP traffic, showing that global IP traffic will reach more than 667 exabytes by 2013, and that video traffic will represent 90 percent of all Internet traffic by that time. Video now accounts for about one-third of all Internet traffic, the company said. Cisco has been an avid tracker and promoter of Internet video traffic stats in recent years as it has targeted new gear specifically to tackle the IP traffic boom.
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Cisco last June projected half a zettabyte by 2012