Discovery Communications' Atkins carves a new digital content identity

Sean Atkins, DiscoverySean Atkins, senior vice president of digital media at Discovery Communications, is in an interesting position. He oversees three of the company's key areas: native digital content, original digital video connected to popular TV series, and branded entertainment. Fierce Editor Mariko Hewer recently caught up with Atkins to talk about digital video trends, native content and the impatient nature of the digital viewership. Read more

Suggested Articles

Telefónica has launched Telefónica Tech Ventures as a new vehicle for its cybersecurity-related investments.

Cogeco Connexion, a subsidiary of Cogeco, will pick up about 100,000 triple play customers with its $405 million deal to buy DERYtelecom.

DataBank is augmenting its traditional data center portfolio with a $30 million investment in EdgePresence.