Embarqing into TV

Embarq, largest of the independent telcos, will soon offer TV service over its own network. Details seem sketchy at this point, but The Kansas City Star is reporting that Overland Park, Kan.-based Embarq, which is actually the fourth largest telco in the United States, believes the cost of providing network-based TV service is coming down. No word whether Embarq is talking about IPTV over fiber or something else.

The company, like several other telcos, already offers some TV capability through a partnership with a satellite firm--in Embarq's case, with EchoStar Communications, but as we noted yesterday, satellite strategies may prove to be interim solutions.

For more:
- Check out the The Kansas City Star's coverage

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