After just saying it was going to compete more aggressively, Google Cloud on Tuesday announced it is buying Alooma, a company that helps enterprises move their data from multiple locations into a single data warehouse. Terms of the deal were not disclosed. Alooma has raised about $15 million since its founding in 2013. It’s based in Israel and California.
Often, businesses have their data stored in a variety of places—on premises, in a public cloud, or in multiple clouds. Alooma has a data pipeline tool that enables them to move their data from multiple sources to a single data warehouse. And Google wants them to move that data to Google’s Cloud.
“Here at Google Cloud, we’re committed to helping enterprise customers easily and securely migrate their data to our platform,” according to a Google blog today.
The company says Alooma’s technology “is a natural fit” that will add to its existing database services ranging from managed open source database offerings to its solutions like Cloud Spanner and Cloud Bigtable. “This simplified migration path also opens the door for customers to take advantage of all the technologies we have to offer,” says Google. “One of the things we’re most excited about with Alooma is the deep expertise for both enterprise and open source databases that their team brings to Google Cloud.
The co-founders of Alooma said in their own blog post that the acquisition is the evolution of a long-standing partnership with Google Cloud, following several native integrations.
But Alooma has also worked with Amazon Web Services (AWS). In December 2018 it announced an integration with AWS's S3 cloud data storage platform. Alooma did not immediately respond to an inquiry as to whether it would continue working with AWS after its purchase by Google.