Level 3 Communications (NYSE: LVLT) has added data center services to the list of products it provides to MLB Advanced Media (MLBAM), the interactive media and Internet company of Major League Baseball (MLB).
MLBAM said it will use the data center services to support the archival, backhaul and Internet video streaming needs of its media properties and work with Level 3's content delivery network (CDN) and Internet services.
As part of the agreement, MLBAM will connect various products such as MLB.TV to Level 3's data center in Omaha, giving it direct access to its international network. Having this connection will be a key tool in helping MLBAM expanding its global reach.
"With millions of fans accessing the great content that is live baseball games every day, it's important MLBAM is able to not only accommodate that growth, but also continue to provide a superior viewing experience to our audience," said Joe Inzerillo, senior vice president of Content Technology/CTO at MLBAM, in a release.
With over 350 data centers in the United States, Europe and Latin America, Level 3's data center reach is quite large. The deal with MLBAM is also significant for Level 3 in that it adds another major content site to its growing CDN and data center customer base.
While it won't release its Q2 2013 earnings until this Wednesday, in Q1 2013 Level 3 reported that Core Network Services (CNS) revenue, including data center services, grew 2.2 percent year-over-year to $1.37 billion.
- see the release
Level 3's Q1 revenue dips to $1.58 billion on expected government contract disconnects
Level 3 Wholesale hints at 100G service rollout in 2014
Level 3 promotes Jeff Storey to CEO, replacing company founder James Crowe
Level 3 extends metro network presence into Argentina, Colombia