Facing mounting costs for pay-TV, a new TiVo study revealed that 1.5 million U.S. consumers are planning to break ties with their satellite or cable pay-TV provider by subscribing to an over the top (OTT) video service. Perhaps not surprisingly, another 38.1 million U.S. pay-TV customers are dissatisfied with their pay-TV service. FierceCable gives its take on this growing phenomenon here.