Rentrak, comScore, Nielsen size up OTT video audience trends

As more consumers are viewing online video services like Amazon (NASDAQ: AMZN), Hulu and Netflix (NASDAQ: NFLX) on their TV screens, mobile smartphones or tablets, the question becomes: What are users' viewing behaviors? Online audience measurement firms including comScore, Rentrak and Nielsen are sizing up what audiences are watching and how they are engaging with their content across platforms.

FierceOnlineVideo is starting a quarterly update to present some raw stats released by online audience measurement firms including comScore, Rentrak and Nielsen. Check out the report here

Suggested Articles

Highlighted by growth in its number of broadband subscribers, Comcast's net profit in the fourth quarter increased by 26%.

Amazon has filed a motion that seeks to pause Microsoft's work on the Pentagon's $10 billion cloud contract until a court rules on its protest.

Vodafone Group and Sunrise announced a partnership that allows Sunrise's enterprise customers to tap into Vodafone's business services.