Sprint Wholesale helps competitors differentiate with wireless

If you're a traditional CLEC or cable operator looking to differentiate your offerings beyond price and standard wireline voice and data services, Sprint Wholesale says why not add wireless to your product set? Offered in conjunction with Telespree Communications, Sprint has introduced its Mobile Broadband On Demand prepaid wireless data product for its wholesale partner customers.

Available in either a standalone product or packaged with back office services, the product which can be activated over-the-air, can cater either to traditional MVNO wireless partners or CLECs that provide services to a variety of vertical industry segments including rental car companies, airport kiosks, hotels and retail stores.   

Unlike traditional wireless contracts that lock users into a certain amount of minutes or time each month, the Mobile Broadband on Demand service allows customers to provide on-demand of prepaid mobile broadband services on a by the day, week, month or even by the megabyte.

As Dan Dooley, president of Sprint Wholesale Solutions sees it, offering wholesale wireless services could help its traditional wireline customers find another means to differentiate.

"What we had is a lot of our resellers and agents say we have MPLS networks with all of our customers, but we're tapped out and we can't go anywhere with that," Dooley said. "What we're saying is go beyond that and fire the LEC and put their voice over the MPLS network or sell them a wireless data card that can attach to that MPLS network."

For more:
- see the release here

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