What: Application mashups
Why you should care: Application mashups have been seen as one of the ways in which the vitality and flexibility of Web services development could influence the traditional telecom industry. In telecom, mashups can be enabled by making application programming interfaces and network resources available to developers via software developer kits and other efforts. The desired result is more customized services, more rapid service creation responding to real user demand and a greater depth of market intelligence on which carriers can draw.
Who's using it: Several telcos and vendor partners have projects in the works in one form or another. Microsoft's Connected Services Sandbox was one early notable foray into enabling such mashups, and BT has been busy with its own project based on its 21st Century Network roll-out. Yet, as Telephony points out in a story this week, telcos are still figuring out this technology trend.
- see this story at Telephony