Verizon (NYSE: VZ) has added 100 Gigabit Ethernet (GE) capabilities to its Private IP network service to address its enterprise customers' growing needs to maintain cloud and video services with guaranteed service levels.
The new 100GE upgrade for the Private IP service is being driven by two main service elements: video and cloud.
Similar to the way it provided performance guarantees for voice and data services on the Private IP network, a customer will now be able get performance SLAs and Class of Service for video and cloud services.
"What we're doing with video is we're now guaranteeing the application performance not just the traffic, said Ihab Tarazi, vice president of product technology, in an interview with FierceTelecom. "We did that a long time ago with voice and now we're doing it with video on Private IP."
Tarazi added that while the new SLAs could be used for telepresence he sees that they could have immediate relevance with retail stores and banks that want to use video for training or marketing purposes.
"It could be telepresence, but also a lot retail chains and banks could send live video clips to branches and retail stores so people are starting to use video as part of the user experience at the end point," he said. "There's also videoconferencing, but it's not as big as the video displays in a lot of stores and banks."
With more of its customers connecting to various cloud services, including Verizon's Terremark or others such as Amazon Web Services (Nasdaq: AMZN), Verizon has also made its GigE and 10 GigE speeds standards in many of the major cities where delivers service. In addition they allow businesses to purchase 100 Gbps ports.
Tarazi said that the typical user of a 100G port would be either a cloud provider or someone that has a major data center application that's aggregating demand from various places.
"If you go to one of the most popular cloud providers like Amazon's AWS, you want to be able to tell the customer even if you want to get a 100 Gig port you can do that over Private IP and burst and do continuous peaking for cloud storage or processing of data," he said. "The big deal here is that because it's on Private IP it is guaranteed throughput performance the whole time they are using it."
Similar to its core optical and core router upgrades, Verizon is deploying the 100GE technology on the same U.S. and European routes where it has deployed its 100G long-haul network capabilities. Last May, Verizon began implementing 100G optical capabilities into its global metro networks and is adding Ciena's (Nasdaq: CIEN) control-plane technology to simplify network management and reduce optical circuit provisioning time.
It is leveraging next-gen routers that support 100G from Cisco (Nasdaq: CSCO) and Juniper Networks (NYSE: JNPR) for their network edge upgrade program. Tarazi said "that upgrade has been ongoing for a few years and is continuing and we are now finally able to announce the benefits of those upgrades of what the customers can see in terms of improved speeds and performance."
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