Vivek Badrinath takes helm of Orange Business

The latest change in France Telecom Group's realigned management team came into place this week as the operator has appointed Vivek Badrinath as the CEO of Orange Business Services unit. Reporting directly to Stephane Richard, France Telecom's CEO, Badrinath will also become a member of France Telecom Group's Executive Committee.

But the 17-year veteran should be able to settle into his new position with relative ease. Prior to being named CEO, he was executive VP of France Telecom's Networks and Operators division where he oversaw the international expansion of Orange Business Services network into Asia Pacific, Latin America and the Middle East. These network upgrades all feed into Orange Businesses' cloud-based service vision for security in addition to converged voice, video and telepresence services.

"Leveraging its customer centric model, Orange Business Services has understood the evolving business needs of global enterprises," said Vivek Badrinath, chief executive officer, Orange Business Services in a release. "Orange aims to provide businesses with simpler, safer and more flexible services at an international scale, in areas such as real-time applications, collaboration, security, infrastructure, and vertical solutions."

Badrinath takes over the reins of Orange Business Services from former division CEO Barbara Dalibard, who announced in December that she was leaving Orange to join SNCF, a French rail services company.

For more:
- see the release here

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