Vonage is giving its growing business customer base -- particularly those that have multiple sites like retail -- a new way to ensure voice quality with its SmartWAN service.
Working over a public or a private network, SD-WAN (software-defined wide area networking) has particular applicability to businesses who use voice, video and data services as way to conduct their day-to-day operations.
Vonage says that the technology can simplify and improve redundancy at each location.
"The need for highly available phone service isn't going away," said Sanjay Srinivasan, VP and chief technology architect of business engineering for Vonage, in an interview with FierceTelecom. "People talk about businesses using other forms of communications like messaging and that's true, but a significant part of commerce is still conducted via phone calls and other verticals where communications via the phone is critical to move something forward."
What's interesting about the product is that it's agnostic to the underlying pipe the customer uses at their locations. It can operate over Vonage's private MPLS network or customers can bring their own DSL or fiber-based connection to enhance the performance of mission critical applications such as virtual desktop, software-as-a-service (SaaS), CRM tools and hosted e-mail.
"As we looked at the division of highly available, high quality and support high bandwidth clearly there's multiple ways to do that by using MPLS circuits, but the need to support high bandwidth connections including those bringing their own high bandwidth connection the SmartWAN service allows us to meet those requirements in all of those scenarios," Srinivasan said.
SD-WAN also offers QoS and brownout/blackout protection, as well as the ability to maximize bandwidth resources across multiple locations. The same technology also benefits customers with a single broadband connection.
Leveraging VeloCloud's Cloud-based SD-WAN technology, the SmartWAN service optimizes QoS for UC across a company's locations.
What VeloCloud brings to the table is a combination of Dynamic Multipath Optimization and on-demand remediation capabilities across multiple network connections or over a single connection. Their technology also enables bandwidth on-demand, provides direct and optimal access to cloud-based applications, and simplifies deployment of services.
"The next requirement of high quality is fundamentally based on the same technology of continual rapid, granular detection of each link state and based on the current measurement of the link state making the next packet of Dynamic Multipath Optimization, which is picking the right path to ensure the best quality of experience," Srinivasan said.
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This article was updated on Dec. 10 to correct Sanjay Srinivasan's title.