Zayo names CRO, European director, sets focus on global growth

As CRO, Phil Mottram will oversee the company’s global sales organization and be responsible for all revenue-generating functions; Annette Murphy will oversee Zayo’s European business operations.

Zayo has tapped Phil Mottram to become chief revenue officer (CRO) and Annette Murphy as managing director of Europe, two moves the company says will allow it to enhance its global growth strategy.

Based out of Zayo’s New York office, Mottram will oversee the company’s global sales organization and will report to Zayo’s president and COO, Andrew Crouch. As CRO, Mottram will be responsible for all revenue-generating functions, including direct and indirect sales channels, account management teams, sales engineering, sales operations and strategic marketing.

A key metric that Mottram will be keen to measure will be fluctuations in its quarterly customer bookings in the United States and in Europe. Zayo reported $7.6 million, gross installs of $7.3 million, 1.2% in churn and $1.2 million in net installs in its first-quarter 2018 results.

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Mottram comes to the new role with plenty of global networking experience.

Before coming to Zayo, Mottram served as the enterprise business unit director at Vodafone UK and was a member of the Vodafone UK board and responsible for P&L. Prior to joining Vodafone UK, Mottram was the CEO of CSL, Hong Kong’s largest mobile operator, which is majority owned by Telstra Group.

During his tenure at Telstra, Mottram was executive director, with responsibility for global sales, marketing and pricing. Mottram’s career also includes sales leadership roles at BT, Sprint and AT&T UK.

Working out of Zayo’s London office, Murphy will oversee Zayo’s European business operations and will report to Jack Waters, Zayo’s CTO and president of Fiber Solutions. In her new role as managing director of Europe, Murphy continues to lead all aspects of Zayo’s Fiber Solutions segment in Europe. She also oversees relationships with all European stakeholders, including employees, customers and partners.

Before taking on her newly expanded role, Murphy served as the senior vice president of Fiber Solutions at Zayo, owning the P&L for Zayo’s Fiber Solutions business within Europe, where she oversaw engineering, service delivery, service management, product, marketing and finance. Earlier, Murphy was the commercial director for Zayo in Northern Europe, where she managed the full product suite including connectivity, colocation and cloud infrastructure.

Murphy also led the U.K. sales team working with companies in the wholesale and service provider sectors. Prior to Zayo, Murphy held senior positions at Geo Networks and BT.

These new appointments are part of a broader effort by Zayo to revamp its top management ranks. Besides naming Murphy and Mottram to their roles, the service provider has been attracting several former Level 3 executives such as Andrew Crouch and Jack Waters.