Zyxel’s New WiFi 6 Product Line Helps Service Providers Seize Sales Opportunity
WiFi 6 is more than the “next big thing” in WiFi; it is a massive sales opportunity for service providers.
According to a new report from Meticulous Research, the value of the global WiFi 6 market (combining devices, commercial uses, applications and geography) is expected to expand at a compound annual growth rate (CAGR) of 73.8%, reaching $105.4 billion by 2028.
This growth will be fueled by the rising number of internet users, connected devices and smart home automation systems who need ultra-fast, multi-user wireless broadband access to the web.
As a pioneer in affordable, reliable and easy-to-configure internet connectivity solutions for more than 30 years, Zyxel Communications (Zyxel) has the WiFi 6 equipment that service providers need to capitalize on the WiFi 6 trend – namely, the EX3510/EX5510 Gateways and the WX3310 Extender.
Besides providing optimal WiFi 6 performance and web connectivity, these Zyxel products allow service providers to choose between platforms such as Zyxel’s MPro MESH Intelligent WiFi with TR-069 remote management and Plume’s OpenSync™.
Why WiFi 6 Matters
Also known as 802.11ax, WiFi 6 “promises faster performance, better battery life for your mobile devices, and less bandwidth congestion” than older versions of WiFi, says PC Magazine. WiFi 6 gateways “employ several new technologies that are designed to boost overall performance by offering increased throughput speeds (nearing 10Gbps, theoretically, compared with max speeds of around 3.5Gbps for 802.11ac).”
Thanks to the mainstream media bringing attention to WiFi 6, the massive market growth predicted by Meticulous Research is entirely plausible. This is because IT manufacturers are pushing WiFi 6 in their latest equipment. Routers less than three years old are supporting the WiFi6 standard, as do notebooks made by Dell and Microsoft. Apple's iPad Air, iPad Pro and Silicon Macs also support WiFi 6, along with the Apple iPhone 13.
The takeaway: Media-driven consumer and manufacturer demand for WiFi 6 connectivity is already here and destined to grow. This is a trend that service providers need to address now to remain competitive, using reliable high-performance equipment that is affordable, easy to install and easy to maintain.
Zyxel’s Approach to WiFi 6
Zyxel’s trio of WiFi 6 products – the EX3510/EX5510 Gateways and the WX3310 Extender – are purpose-built to optimize WiFi coverage and performance for users. They are also designed to keep service providers’ deployment, operational and refurbishment costs low.
All three devices can be remotely managed using a sophisticated suite of online tools, which keeps servicing costs down. This is because Zyxel’s comprehensive WiFi 6 portfolio with EasyMesh capabilities complies with ACS (Automatic Configuration Server) standards. ACS supports the ability to remotely manage device configurations, software upgrades and diagnostic tests (including TR-143 and CAF II) from the service provider’s support center – which can be located anywhere.
Zyxel’s decision to support Plume’s OpenSync-enabled platform (in addition to Zyxel’s own) gives service providers maximum choice and flexibility when making WiFi 6 deployments.
The Big Three
Zyxel’s trio of WiFi 6 products – the Big Three – each have exceptional features to maximize WiFi 6 performance and connectivity for subscribers, plus performance, reliability and ease of use for service providers.
The Zyxel EX3510-B0 (EX3510) Gateway supports the WiFi 6/802.11ax standard by delivering lightning-fast data throughputs of up to 5700 Mbps. This incredible speed allows service providers to provide UHD 4K/8K video services to subscribers, along with hybrid high-throughput applications in smart homes for a true IoT (Internet of Things) lifestyle. The result is extremely satisfied subscribers.
The Zyxel EX5510-B0 (EX5510) Gateway provides all the capabilities supported by the EX3510, then raises the bar. It supports one 2.5 Giga Ethernet WAN to deliver even more bandwidth to subscribers. It also delivers wireless speeds of up to 4.8 Gbps* on the 5 GHz band and 1.1 Gbps* on 2.4 GHz
As such, Zyxel provides service providers with two high-performing WiFi 6 gateway options to lease/sell to subscribers, serving both the basic and premium tiers.
In those instances where subscribers need help achieving whole home coverage, Zyxel’s WX3310 Dual-Band Wireless AX Gigabit Access Point/Extender (WX3310 Extender) gives them up to 5400 Mbps dual-band concurrent wireless access everywhere. The WX3310's use of technologies such as Uplink MU-MIMO and OFDMA, combined with a high-power amplifier and beamforming capabilities, ensures this multi-device WiFi 6 performance is consistent without dead zones.
The Bottom Line
Thanks to the mainstream media and equipment vendors, consumers know about and want WiFi 6 performance. With $105.4 billion at stake, this is a new market that smart service providers must embrace – because their competitors are bound to.