Cox extends its DOCSIS 3.0 reach into New England

Cox has one common goal in rolling out DOCSIS 3.0, or what it calls "Ultimate Internet" service: focus on attacking markets where Verizon's FiOS resides. Cox's latest target is Rhode Island. Leveraging Cisco's uBR10012 CMTS and its DPC3000 cable modems, Cox says it will offer up to 50 Mbps downstream speeds in the region. In addition Cox will offer New England businesses a premium DOCSIS 3.0-based service package.

Cox's DOCSIS 3.0 deployment in Rhode Island follows similar roll outs in Northern Virginia (Fairfax County and Fredericksburg, VA), another major Verizon FiOS market. But Cox is not just targeting Verizon. Previously, the MSO announced that it is launching the 50 Mbps service to battle both AT&T and the Lafayette Utilities System, which is building out its LUS Fiber to the Home network in Lafayette Parish, La., and Palos Verdes, Calif.

Seth Hogan, vice president of data product management for Cox, said in a press release that the new Cisco CMTS and cable modem gear will help it get "closer to our goal of launching Ultimate Internet to more than two-thirds of our footprint by the end of 2010."

Cox is obviously not the only cable MSO with DOCSIS 3.0 ambitions. Comcast said in a LightReading article that it's nearly halfway done with its nationwide rollout after launching DOCSIS 3.0-based services in its flagship Philadelphia market, while Virgin Media has finished its DOCSIS 3.0 rollout in the U.K.

For more:
- Here's the official release

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