Telefonica Brazil gets ready to launch TV service

Telefonica Brazil (NYSE: TEF), including its Telesp subsidiary, plans to debut its Imagenio-branded TV services throughout the country.

Although Telefonica already provides TV services to about 682,000 subscribers in Sao Paulo via Telesp, the Spanish service provider now wants to offer a new service to compete with Brazil's dominant cable operators Net Servicos, TVA and Sky.

What's helping pave the way for Telefonica Brazil to expand its pay-TV offerings is a new set of Brazilian laws that enable both local telcos and international service providers to offer TV services. In addition, the law lifts the 49 percent foreign ownership cap on cable operators.

Having the ability to offer TV services on a countrywide basis will obviously enable Telefonica Brazil to not only compete against local cable operators, but also emerging players like GVT, which launched a new satellite-based pay-TV service last week.

For more:
- TeleGeography has this article

Download our eBook: Latin America's Next Generation Networks

Related articles:
GVT debuts new satellite-based pay-TV service in Brazil
Brazil telcos get green light to offer TV service
Telefonica to pump big bucks into Brazil
Telesp extends Sao Paulo FTTX network reach

Suggested Articles

Zayo provides a key element to the project – a backbone fiber network that will link multiple rural markets.

The company is launching its first fiber connectors that are specifically designed to work with 5G small cells.

Veego Software, an Israel-based startup that uses AI to detect and fix problems in connected homes, announced its Home Scoring solution on Thursday.