Will Viacom, Walt Disney Co.'s virtual MVPD live up to the hype?

Executives from some of the largest programmers, including Viacom (NYSE: VIA) and Walt Disney Co., have been touting the idea of the virtual multichannel programming distributor (MVPD). While there have been rumors swirling about that Google (Nasdaq: GOOG) could become the first virtual MVPD, Steve Donohue, editor of FierceCable, remains unconvinced. He examines the possibilities of what an MVPD is in his latest Editor's Corner. Read more

FREE DAILY NEWSLETTER

Like this story? Subscribe to FierceTelecom!

The Telecom industry is an ever-changing world where big ideas come along daily. Our subscribers rely on FierceTelecom as their must-read source for the latest news, analysis and data on the intersection of telecom and media. Sign up today to get telecom news and updates delivered to your inbox and read on the go.