Communications Data Group (CDG), in partnership with Calix, Inc. (NYSE: CALX) is pleased to announce that CDG's cloud-based OSS/BSS solution, MBS, now seamlessly integrates with Calix Cloud®, enabling insights for Calix Support and Marketing Cloud persona-based views. Utilizing the Calix Cloud Subscriber Services Application Programming Interface (API) and CDG's API, the integration enables the auto registration and visibility of new and updated MBS subscribers and billing information in Calix Support and Marketing Cloud. The recently enhanced API improves automation and data accuracy and simplifies the creation and provisioning of subscriber broadband services for providers by reducing manual tasks.
"We are excited to expand our integration with Calix and committed to creating single-pane experiences for providers and subscribers across the Calix and CDG platforms," said Mike Chalk, CDG's VP of Product Development. "Integrations like this, which open access and data flow between systems, are critical to BSPs focused on customer experience (CX) initiatives, because they improve the capabilities and reduce the response times for support staff and expand diagnostic and self-care tools for subscribers."
PRTC, a South Carolina-based telecommunications cooperative, is the initial joint customer to implement the new integration between CDG's MBS OSS/BSS platform and Calix Cloud Through the integration and flow of real-time subscriber billing information, PRTC support and marketing teams gain immediate access to insights to ensure an exceptional subscriber experience, while also automating and streamlining manual processes to help rapidly complete orders and provision services.
According to Chris Green, Director of Network Engineering at PRTC, "This breakthrough integration is empowering our business to create a truly differentiated experience both for our subscribers and our employees. Our subscribers are immersing themselves in the services we have taken to market, like APEX WIFI service, and the control they have over them, while our support personnel are seeing a reduction in both ISP support calls and support call duration."